Lodging News - August 2012

Delivering Value

Delivering Value

Jerry Evans, owner-operator of The Jacksonville Inn since 1976, can calculate the long-term value of trustworthy business relationships. So it’s not so surprising that Evans is such a loyal fan of the ORLA’s Endorsed Service Provider (ESP) program. “It’s very comforting to know that ORLA has done its homework and is looking out for our best interests,” he says.

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Build A Smarter Website

Build a Smarter Website

Many hotels find themselves persuaded by their Internet marketing vendor to sign on the dotted line, and thus they become the proud owner of a subpar, overpriced, proprietary content management system (CMS). The CMS, which is the underpinning to their hotel’s website, is clunky, clumsy, confusing and costly; yet it’s sold to you as the greatest thing ever invented.

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Local Threats To Tourism Budgets

Local Threats to Tourism

It is not news to anyone that the economy has been less than stellar over the past few years. Everyone has had to make tough choices, but there is hope that the economy is slowly starting to recover. Our industry sincerely understands the budget constraints local governments are faced with; many lodging operators have also had to go through some difficult budgetary decisions.

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Setting Precedence

Setting Precedence

The U.S. Supreme Court recently struck down the harshest parts of an Arizona law targeting illegal immigrants, ruling that the state interfered with congressional authority over U.S. borders, but it let stand a requirement that police check the immigration status of people they stop for traffic or other offenses.

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Great Benefits, Lasting Partnership

Great Benefits

For more than 28 years, Liberty Northwest and ORLA have partnered to offer members an effective workers’ compensation group program uniquely designed for the hospitality industry. Started in 1984, the Hospitality Group Workers’ Compensation Program allows members—large and small—to pool their resources to gain strength in numbers.

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