Lodging News - August/September 2014

Forecasting legislation

Forecasting Potential Legislation

Looming on the horizon right after ballots are counted is the 2015 Oregon Legislative session, kicking off in early January. And if history is any indication, employers should be prepared for another round of troubling proposals that will be considered by your state representatives.

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Training Adds Value to Hospitality Careers

Training Success

When faced with tough budgetary decisions, it may be tempting to reduce or eliminate training. But don’t give in to that temptation. Training increases employee retention, which increases guest satisfaction, which increases profitability.

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Marketing with Video

Marketing with video

There are a variety of reasons web-based video is such an important media vehicle, and hospitality marketers that understand the nuances will be more successful than the laggards.

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Ballot Measure Preview

Oregon voters will have plenty of issues to consider on the ballot this coming November, but interestingly, it will be fewer measures than during the typical general election. Since 1996, an average of 12 measures appear annually on the ballot in Oregon, therefore, 2014 will be a below-average year.

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