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Allied Toolkit

Your Exclusive Allied Member Toolkit

We’re excited to equip you with the tools to make the most of your Allied membership with the Oregon Restaurant & Lodging Association (ORLA). Here, you’ll find specifications and criteria for the deliverables included in your membership tier.

As your investment level increases—from Supporter to Icon—so do your benefits. Take a moment to explore all that’s available to you and ensure you’re maximizing the value of your annual membership.

Looking for additional benefits? Consider upgrading your membership today by contacting Marla McColly, Director of Business Development, at 503.428.8694.

Benefits & Tools for All Levels of Allied Members

ADVERTISING
Advertise in ORLA’s industry communication channels via a variety of marketing opportunities; view the Allied Partner Kit for more details.

SPONSORSHIP
Sponsor industry events; view the Allied Partner Kit for more info on sponsorship opportunities​ and the Vendor Showcase at the Hospitality Conference.

EXPANDED PARTNERSHIP
Participate as a Hospitality Partner to provide cost-saving offers and special deals for members; read more about Partner Criteria.

CALENDAR SUBMISSIONS
Submit up to 2 industry events or webinars per month for inclusion on ORLA’s online calendar.

ORLA INSIDER SUBSCRIPTION
Receive the monthly members-only e-newsletter, the Insider, and manage ORLA subscriptions.

MEMBER INFO HUB
Update your profile and access valuable resources including the ORLA Allied Member logo and badge.

Inclusion in the Online Vendor Directory

All Allied members received a detailed listing, link to website, and the ability to publish a coupon and/or discount deal.

All Allied members received a detailed listing, link to website, and the ability to publish a coupon.

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Exclusive Marketing Data Access for Allied Members

Allied members at the Enthusiast level receive access to ORLA’s membership database of over 2,400 foodservice and lodging establishments for targeted marketing purposes.

Members at the Champion level and above gain expanded access to a comprehensive database of more than 10,000 foodservice and lodging businesses across Oregon—a $2,000 value. This data is ideal for direct marketing of your products and services.

Provided in Excel format, the database includes:

  • Business Name
  • Main Contact
  • Mailing Address
  • County
  • Phone Number
  • Lodging Type (e.g., Hotel/Motel, Vacation Rental, B&B, RV Park)
  • Number of Guest Rooms

Use this valuable resource to reach key decision-makers and grow your business in Oregon’s hospitality industry.

Request Database

Premium Marketing Opportunities for Allied Members

ORLA Magazine Print Advertisement
Allied members in the Champions, Leaders, and Icons tiers are afforded one ad in one issue per year of the ORLA Magazine. Requirements include submission of a high resolution print-optimized PDF, line artwork of 1200 dpi, and color and grayscale photos of at least 300 dpi.

  • Champion: Choice of 7.5”x 3.0625” or 2.33”x10” placement
  • Leader: Choice of 7.5”x 3.0625” or 2.33”x10” placement
  • Icon: Choice of 7.5”x 4.75” or 3.5”x10” placement

E-Newsletter Highlight
Highlight in one edition per year in the monthly ORLA Insider e-newsletter.

  • Champion: business logo with link
  • Leader: 300 x 130 px graphic insert with link
  • Icon: 600 x 130 px graphic insert with text and link

Blog Post on OregonRLA.org
Offered exclusively to the Icon level; submit a blog post of up to 800 words on ORLA’s website. View content submission guidelines.

Submit all content and assets via email to Marla McColly.