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Submission Guidelines

Content Submission Guidelines

Use the criteria below as a guide when submitting content for ORLA’s communication channels. Submissions are not guaranteed for publication and may be edited for length and clarity.

For sponsored blog opportunities, contact Marla McColly, Director of Business Development.

 

GENERAL GUIDELINES  |  ADDITIONAL BLOG GUIDELINES

General Guidelines for Content Submissions

  • Content should provide valuable information on a topic or issue relevant to Oregon’s hospitality industry; sharing personal insight and knowledge is good and encouraged.
  • It should be written in an objective fashion (not self-serving). Submissions which excessively quote or include biographical or gratuitous company information, or which draw specific attention to the company submitting the article rather than the topic at hand, may not be considered.
  • If the topic is relevant to the overall theme of the issue it helps support an editorial schedule that readers and advertisers expect; however, given the constant changes to our industry and economy, we understand the need to provide more responsive content when appropriate.
  • Preferred length for a magazine editorial is 600-800 words; if longer editorial is needed, please request additional space.
  • Submission must include a header (50 characters or less) and a subheader (75 characters or less). The article may be bylined, and/or a short bio (40 words or less) may be supplied with the submission. Byline may include basic contact information such as an email or web address, but not include any promotional message.
  • Submission of images or graphics to accompany are recommended as they enhance readership. Photo credits / releases may be required if they include individuals or copyrighted material or trademarked products. Do not embed images in submitted Word document; attach as separate files.
  • Content and tone should embrace a standard of excellence using professional literary and grammatical standards.

For more information about content submission for the ORLA Magazine, contact Lori Little, Director of Communications. Allied members interested in participating in a podcast and/or presenting a webinar should first submit a proposal for consideration.

Additional Guidelines for Blog Posts (in addition to General Guidelines):

  • Blog post should be an easy read. While an article's subject matter may be complex, the writing style and presentation of information and/or ideas should be clear and deliberate.
  • For improved SEO, please include your preferred SEO Post Title and Post Description. (Reference: Page Titles)
  • ORLA may limit the number of guest blog posts based on the editorial calendar. There may be an opportunity for content to be repurposed in other ORLA communication channels.
  • Brief bylines of 25 words or less are allowed to provide context to the writer; member affiliation, email and/or website information is allowed.

​For more information on submitting a sponsored blog post, contact Marla McColly, Director of Business Development.